About us
This is us - the Whitable team. We are seven students from the business school at the Alte Kantonsschule in Aarau. The second year of our training includes the foundation of a YES mini-company. This means that we immerse ourselves in the world of entrepreneurs for a year and - according to our goal - take part in the final of the YES mini-company competition at the end of the year. (which became true:))
So we wanted to design a product that we could all get behind and that we would all find useful. That's how we came up with our portable stain remover. Everyone knows what it's like when you spill on the go and don't have the opportunity to change your clothes quickly - this is exactly the problem we want to solve with our product. Our Whitable stick fits in any bag or rucksack. The only thing you need is a little water and - well - a stain.
What's more, our portable stain remover is produced locally and the packaging is reusable.
We'll get you through the day bright and shiny.
That's us - white and bright with Whitable!
Our members
In a young company like ours, there are many tasks with a number of challenges, and each team member has their own special role.
Yven Alder - C E O ( Chief Executive Officer)
Tabea Grütter - C A O ( Chief Administrative Officer)
Lia Loosli - C P O ( Chief Product Officer)
Lorenz Schwendener - C F O ( Chief Financial Officer)
Jemina Gloor - C T O ( Chief Technology Officer)
Jasmin Hartmann - C T O ( Chief Technology Officer) - C M O ( Chief Marketing Officer)
Mattia Meier - C M O ( Chief Marketing Officer)
Our milestones
In December, we were able to present our product at various Christmas markets and win over new customers.
On 24 February 2024, we were able to present our product to a jury at UBS in Aarau and gain many new and instructive experiences.
We were able to gain many new experiences and present our self-designed and realised stand to our customers.✨
✨The Whitable set✨
The Whitable set was available exclusively at the National Final at our stand!
What is included in the Whitable set?
* Whitable stain remover stick
* Recycled microfibre cloth ♻️
* Packed in a compact tin can
So you have everything you need to use Whitable effortlessly on the go!
COMPANY OF THE YEAR 2024!
On 1 June 2024, we were the first WMS mini-company to receive the Best Vocational Education Team Award as well as the prize for first place.
Next stop: European final, Catania